E & S Graphics awarded

apple deals
Michigan design company gets award.

E & S Graphics, Inc. is recognized as one of the 2021 awardees for the Michigan Small Business Development Center Best Small Business award. E & S Graphics, Inc. will be honored at the 17th annual Michigan Celebrates Small Businesses gala event on Tuesday, July 20.

For over four decades E & S Graphics, Inc. has delivered confidence, trust and peace of mind through its in-house printing, signage, engraving, promotional products, designing and mailing solutions.

E & S Graphics, Inc. helps customers succeed in the eyes of their clients, markets and audiences. They do this by providing fresh ideas and concepts, all while maximizing and measuring the impact of the marketing investment. E & S Graphics, Inc. continues to invest in state-of-the-art prepress, printing, binding, wide format, engraving, CNC and mailing equipment to maximize operational efficiency. E & S Graphics is home to a team of highly skilled associates and professionals with over 100 years of combined experience. They go the extra mile to ensure that world-class quality is incorporated into each and every project they do.

“We are beyond grateful to be selected for this award. This award is a direct representation of the value of being surrounded by a great TEAM! Our Team at E & S Graphics, Inc. is the backbone of our business and I can’t thank them enough,” said Nick Houghton, Owner of E & S Graphics, Inc.

The Michigan Small Business Development Center (SBDC) provides small businesses with low-cost training and counseling support. They strive to provide Michigan with new jobs and aim to increase economic growth by assessing and meeting the needs of small businesses. SBDC works with a multitude of clients ensuring that they are able to reach their full potential and create an impact along the way.

To be recognized as a Best Small Business, awardees must be a Michigan SBDC client. Each of the Michigan SBDC Regional Centers submit one company to be recognized. Representing all regions of the state and a diverse range of industries, companies like E & S Graphics, Inc. are known for their ability to persevere through challenging times, their entrepreneurial drive, and their hunger for innovation.

“In this past year, Michigan small businesses have been tested like never before,” commented J.D. Collins, State Director, Michigan SBDC. “They’ve shown remarkable resilience, creativity, and the ability to adapt to an ever-changing climate. From the 140 business consultants at the Michigan SBDC, cheers to your entrepreneurial spirit, cheers to your grit and determination, congratulations to this year’s awardees. It’s an honor serving you.”

Michigan Celebrates Small Business hopes to celebrate small business success in-person at the Breslin Center in East Lansing on July 20. At this time MCSB is planning for a hybrid approach to the celebration, offering a virtual and in-person experience. If an in-person gala is permitted, MCSB will comply with CDC, state and Michigan State University guidelines.

Great new design on e-scooters

e-scooter

E-scooter.

Electric-powered vehicles have been confined to the wealthy, the geeky and the green – not sufficiently affordable, accessible or practical for everyone else. In 2021, startups and industry disruptors will proliferate, heralding a new era of e-mobility for all of us, according to CloudSheooper.net.

These electric transportation devices is increasing in popularity, the reasons are many for this, the positive environment impact, practicality and low prices are among the main one, but we should also consider the modern and sleek design of these new e-bikes and e-scooters.

Just look at the selection online in Sweden and Denmark.

Why mobile friendly web design matters

iphone

Your site should be mobile friendly.

Web design focuses on user experience now more than ever. Site traffic is becoming more dependent on how visitors experience your website. If the links take too long to load, or there are many 404 pages, it will discourage them from coming back.

But that’s basic knowledge. You already know that. What you may be wondering about is why web developers go on and on about mobile-friendly design. It’s extra work, but it’s part of the many web design company services that should be given importance. Why?

You’re living in a mobile world
When you wake up, when you’re travelling to work, when you’re doing your business in the bathroom–you’re holding your phone and looking at something. The increased number of wi-fi hot spots (even cabs have wi-fi now) prove that people browse the internet with their phones more often than ever before.

When they stumble upon your website, they’re expecting it to fit to their little mobile screens. If your website is only suited for desktop view, they’re going to have a hard time navigating.

If you sell products online, you have to be sensitive to who your buyers are and what they use to visit your web shop. And while mobile phones are usually used for social media, what you might not know is that…

Social media increases site traffic
Facebook ads link to websites. Links shared in social media lead back to the website. Any content you generate that you post on your social media account will lead back to your website. Any company who has a social media page puts their website on the About page. That way, it’s easier to locate their site and find out more information about their products or services.

If you have a web shop, this is crucial.

Imagine how disappointed people will be if they reach your site and find out they have to manually scroll horizontally just to see the continuation of a product’s description. It’s annoying and an immediate turn off.

If they’re not given an incentive to share your links or put them on their blog, it might affect your search rankings. Not only that…

Mobile-responsive Design Improves SEO
Google prefers mobile-friendly websites, but why? Because it gives users a better experience. Remember, SEO isn’t just about keyword placement or meta-descriptions. It’s about your entire website optimized for better user experience. This is why responsive sites generally have higher rankings in search engines.

Don’t fall behind. If your site isn’t suited for mobile devices yet, it might be the reason why your business is stagnating. Contact a professional web design company services now and get a kick start on a mobile-responsive website.

How to Use Able2Extract Pro 11

pdf

How to convert PDF files.

Working in an office environment involves a constant interaction between you and your colleagues. Besides the usual small talk, that interaction often includes the exchange of work documents and necessary data information.

This data involves various reports, project plans and invoices that come in PDF which, as we all know, cannot be easily edited. In that case, it would be useful to have a PDF conversion software, which can help in extracting and converting any information from all those different PDF files.

Able2Extract Professional 11 offers these features because it works with all popular document formats. Using it, you can convert PDF, not only to Word, but also to Excel, PowerPoint, AutoCAD and other file types. And with added Optical Character Recognition technology, the tool enables you to convert scanned documents into fully editable files as well.

Here is how the software works.

First, you need to open your PDF file and select the area that you wish to convert.

Second, you need to choose the desired format. The conversion format that you’ve chosen depends on what you plan to do with the converted file.

For example, if you are preparing a presentation, it is best to use PowerPoint. On the other hand, for tables and numbers, Excel is the right format. Click on the desired icon and the conversion will start automatically.

The tool also has the ability to create PDF documents by automatically converting almost any digital format to a PDF.

This feature is very simple to use.

You only need to select the Create button from the top menu bar. After choosing your desired file, the software will automatically open it as a PDF. Save the newly created document and you are good to go.

As for PDF editing, you can use an advanced text editor inside Able2Extract to quickly edit PDF content, modify pages and perform various text alterations. You can even combine multiple PDFs into one document or split one PDF to several separated files.

Version 11 comes with 10 possible annotation methods you can use to make your PDFs a bit more eye-catchy.

You can add sticky notes, watermarks, stamps, hyperlinks, attachments and much more.

These are the just some of the new features you get with Able2Extract Professional 11. The tool is among the top PDF solutions currently available, and by installing it, you will have no need for any other PDF software.

It is, in many ways, a useful product that can increase your office productivity and resolve most, if not all, of your PDF management problems.

A single-user license costs $149,95 but I strongly recommend to download 7-day free trial and test it for yourself.

Choosing Colors For Your Opt-In Page

choose-colors

Choose colors wisely.

One VERY overlooked aspect when designing an opt-in page (or even a sales page) is how color will affect your opt-in rates. You should choose the colors for your background, graphics, arrows, bullets, button, and opt-in box in order to achieve the result you want. Please note that colors have different meaning in different cultures.

• Blue – Using navy blue with gold is the best combination when targeting men and the second best when targeting women. Blue is the favorite color of men so you might want to use blue if your target audience is men.

• Pink – Pink is associated with femininity, sensuality and romance. Use pink if promoting to women, especially if the product you are promoting is associated with romance or sensuality.

• Green – Green is associated with health so use green if you are promoting a health related product. Dark green is associated with wealth. Use dark green if you are promoting a money-making product. Blue greens are the most accepted color group for both genders.

• Purple – Since approximately three-fourths of pre-adolescent children prefer purple to any other color, use bright purple when your product is targeted towards children.

• Black – Black is associated with authority, reliability, and elegance. Use black if your product is associated with any of these.

• Red – Use red as an attention getter as this color creates feelings of excitement or intensity. It works better as an accent color rather than a background one.

• Turquoise – Turquoise is associated with emotional healing. Light turquoise is considered feminine. Turquoise is popular with both men and women.

• Yellow – Yellow can increase irritability so it should only be used as an accent.
Since yellow is the most attention-getting color, use this color to highlight important points. Men associate yellow as being untrustworthy so don’t use yellow if trying to sell an expensive item to men.

• Gold – Gold is associated with wealth, masculine power, happiness, wisdom, and attainment. Using gold with navy blue is the best combination when targeting men and the second best when targeting women.

• Orange – Orange is the color most associated with appetite so it would be a good color choice if you are promoting food products, cookbooks, etc. Orange is associated with cheap so using orange can make your product seem more affordable. However, orange is one of the least favorite colors in the US.

• Brown – Brown is associated with comfort, security, reliability, and credibility. Light brown conveys genuineness.

• Gray – Gray enhances the psychological response of other colors. Dark gray would be a good color for any text if you don’t want to use black.

• Silver – Silver is associated with high-tech, graceful aging, communication, and, riches. Use silver with gold and white to promote a feeling of control and power.

The age of your audience affects what colors you should use. In general, children prefer bright colors while adults prefer more subdued colors.

The gender of your audience also plays a part in your color selection. Men prefer cooler colors while women prefer warmer ones. Red, orange, and yellow are exciting colors (warm) while purple, blue, and green are calming ones (cool).

Also keep in mind when choosing colors that some men, as well as a small percentage of women, have some form of color deficiency and are unable to see certain colors. Red-green color blindness is the most common form, followed by blue-yellow color blindness and total color blindness. Red-green color blindness affects up to 8% of males and 0.5% of females of Northern European descent. The ability to see color also decreases in old age.

Working class visitors to your opt-in page will prefer named colors such as red, blue, purple, green etc. while more educated visitors will prefer more obscure colors such as mauve, taupe, salmon, violet, etc.

As you can see, the colors you choose will depend on the audience you wish to target. Before choosing a color scheme, spend some time thinking about who you will be targeting. Remember, no matter how much you like a color scheme, your goal is to elicit a specific response from your target audience.

If you want to learn how to build a RESPONSIVE and therefore, PROFITABLE list download this FREE 20 page report, ‘Building A Profitable List’ from: http://donna-suggests.com/BuildingAProfitableList.

UI Development – A Guide to Success

ui

How good is your UI design?

Whether, its 24 seconds or 24 hours, most people spend at least a portion of their days using websites and applications. An important component of a good looking website or application is the layout of its various elements, including menus. User Interface designers are the conductors of this background orchestra.

The user interface of any website or application typically involves those objects that a user sees and interacts with directly on their screen. Such objects include the main content section (document space), menus, dialog boxes, icons, images, and even animations or videos. However, the user interface is only one aspect of the overall user experience. Other factors that affect the user experience are not always visible to the user. Still, they are integral to any website and critical to its usability. These features include start-up time, latency, error handling, and other automated tasks that are completed in the background, usually without any direct user interaction.

In general, a user interface requires action by a user to accomplish a task, while a great user experience can be achieved, at least theoretically, with no user interface at all.

It is becoming easier to create websites and mobile apps, thanks to the popularity of WYSIWYG applications and CMS services. However, at the same time, it is harder to measure the effectiveness of layouts designed using such methods. It is not enough to simply have an online presence. The idea is for it to be impactful and effective in getting the message across to a user.

Providing a successful user experience requires a balanced approach throughout the development life cycle of the website or the application. To ensure this balance, you must not only focus on implementing the functionality required to complete a task but also on how the task is exposed or presented through the user interface. The user interface must not only be functional, it must also be usable.

To ensure success in UI (User Interface) design, a product must have these qualities:

  • Intuitive and consistent design
  • Clarity
  • High responsiveness
  • Maintainability
  • Attractiveness

Although educational requirements for becoming a UI designer vary by employer, many prefer hiring candidates with a graduate degree or higher in digital or graphic design, human and computer interaction, interactive media or a related field. These programs will provide students with the skills and knowledge to become competent in a career as UI designers. Other skills required are familiarity with CSS, JavaScript, and HTML, as well as proficiency in design applications like Photoshop and Illustrator.

UI design presents a great career opportunity since it involves both art and technology. UI designers are the people who are oriented and, able to combine a thorough understanding of form and function of a product. This comes from an understanding of the needs of the user and the user experience. These individuals use academic knowledge with their natural ability to create visual representations of ideas and concepts. Their skills with graphic design software make them versatile and able to contribute in multiple industries. They are responsible for creating a user interface design that efficiently organizes the layout, icons and other commands in a visually appealing manner.

KNOWARTH Technologies is a brainchild of passionate technopreneurs having vast experience in managing, designing and delivering large scale enterprise solutions.
UX and UI Development practice incorporates user experience (UX) design and development activities into every stage of the application development life cycle, ensuring that end-user needs are central to the entire application development process.

Best Practices for Mobile Web Design & Development

iphone iPad web design

Is your site responsive?

In the last few years, mobile usage has increased by approximately 40% whereas the use of desktop has come down from 90% to a mere 60%. This is due to the mobility our smartphones offer. If the trend continues, it will be not long when our mobile phones will upstage desktop accession. Usually the easiest way for designers to design a mobile website is to scale down desktop website and make it responsive. This is surely a poor strategy. Instead of scaling down the website, the designers need to examine the client’s business and assess the importance of mobile usage for the client’s business.

Designing responsive mobile websites is quite challenging since they come in so many variants and sizes. Here is a list of 7 best practices the designers can adopt while designing and developing mobile websites.

Focused and clear content: People use mobiles on the go. When they are in a rush, still want the piece of news. Small mobile scenes with touch do not make navigation easier either. To design for mobile websites, the rules have to be minimal. Each page should have a central focus or point of emphasis. The key is to making the mobile experience easier for them instead of many swipe or move to next page gestures. These will be noticed easily and appreciated by mobile users and make their experience smoother.

Keep menu and navigation simple: A drop down menu is a good option to save space on the already small mobile screens. Try avoiding multi-level menus and instead keep it simple and accessible. An individual should not go through several levels of navigation menus to find what they are looking for. Keeping the menu and navigation to minimal will keep the focus on the key message.

Touch design: With keypad mobiles making way for touchscreen mobiles, designing needs extra level of care. The designers have to account for fingers of all shapes and sizes that are going to operate the mobiles with varying pressures. They need to make sure that the buttons, forms and other elements that require touch gestures are large enough to avoid overlapping. The evaluation of touch to your website design and taking adequate steps to incorporate is an important step.

Fluid layouts: Many mobiles mean varying sizes and dimensions. Keep this in mind while designing websites for mobiles. A flexible and fluid layout ensures that the website displays correctly on different screen sizes. Devices are not going to work according to your fixed break pints. Look for designing fluid responsive websites that go beyond fixed break points.

Image drop: Mobile devices mainly rely on two things – size and speed. Unnecessary images like gradients and shadows end up achieving nothing when it comes to mobile devices. Learning the basics of CSS and applying it to mobile websites is a good idea. Keep text and effects to the minimal. The fewer the images and effects the better user experience you can guarantee. This will also affect your website’s footprint and page load time.

Minimal forms: Keeping forms small and minimal will lead to better mobile user experience. A separate form for mobile users can be incorporated that included minimal fields and just enough data to be collected. Forms that are longer than a single screen need progress bar indicating to the users how far they have come. Make scanning fields easier by including top aligned labels. This will also aid in higher number of website conversions.

Advantage mobile features: Different mobiles have different features such as GPS and other sensors. Figuring out the usage of these features to make the mobile experience richer for your website is a good call. Adding simple features like ‘tap to call’ on the phone number on the contact age, for example, is how you can leverage mobile features. This part needs out of the box thinking on the art of the designers, thus making the usage more functional for the users.

Whilst all of the above pointers will help in improving the mobile designs of the sites, it will not only enhance user experiences but it will also increase the search friendliness and improving your mobile ranking chances. By all odds we suggest hire skilled Designers’ & Developers’ team to create breath-taking responsive web design.

Designing Your Own Hoodie? Here Are 4 Great Design Tips You Need

hoodie design

Design a hoodie.

If you are looking to design your own hoodie, whether for a sports team or just for a social occasion, there are many custom clothing providers on the market today all offering easy-to-use and affordable services. In fact, it has never been easier to design your own clothing online, exactly to your tastes and specifications.

With that said, it can actually be quite difficult to go about the design process, no matter how simple and intuitive the online design tools are. This is because designing takes a lot more than a few vague ideas in your head order to come up with something that looks fantastic in real life; here are four useful design tips if you find yourself stuck when you design your own hoodie.

First of all, remember that the key component to any custom clothing item is colour – this single factor can make a huge difference to whether people will want to wear it or not, and how it will reflect the spirit of your team, company or the group that will be wearing it.

To choose the right colour, you will need to consider whether you will have to include any team colours or company colours, or if you are trying to reflect the spirit of a special occasion such as a hen party or a birthday party. Thinking carefully about this will help you come up with a few viable ideas to try out.

The second tip is to take your time coming up with a few concepts for the design. A valuable piece of advice here is to come up with a few ideas – even ones that initially you may decide that you are not too keen on.

Designing several options – even if you have one particular one in mind – will help get creative ideas flowing, and then you will be able to look over all of your designs and find the good and bad points about each one. Comparing several designs at once will help you pare down your ideas and refine that one design that you had your heart set on – or even choose something different altogether.

The next tip is to not be afraid of going elsewhere to find inspiration for your designs. This does not mean copying the designs of others, but simply means that you are a lot more likely to be inspired if you take your time to discover creations by professional designers first.

This can provide you with useful fuel regarding colours, styles, logos, patterns and much more. Whilst looking through catalogues or online portfolios of clothing items, make notes of what you like or do not like, and save images as examples of these. You can then show these to your custom clothing company to show them what you have in mind.

Our fourth tip to bear in mind when you design your own hoodie is to remember that complicated is not always the best route to go down if you are embarking on an endeavour for the first time. Although some complex designs can look really stunning, you should be aware that you may not yet have the skills to create such a design.

Furthermore, your custom clothing company may not have the equipment to produce such a design for you within your budget. Instead, focus on simplifying your design and making it striking. You can often take style elements from more complicated designs and turn them into something more simple and very striking indeed.

These are just a few handy tips to bear in mind when creating a custom hoodie design. Do not be afraid to seek inspiration for your designs elsewhere, and take your time to create a few different concepts to select your final design from. Think carefully about colour too, and finally remember that simple designs are often the best – so no need to complicate things to make a good impression.

Team Colours specialises in creating fully bespoke sportswear, offering great customisation options across all products so teams can get exactly what they require in the colours that suit. Our strengths include the flexibility of our design and manufacturing capability, and we are always keen to introduce new ideas and designs, giving teams a unique and distinctive look. Our range now extends to a wide selection of popular and niche sports, as well as sports leisurewear items such as custom tracksuits, polo shirts, hoodies and bags. We also stock various clothing ranges including school wear and workwear items. We aim to provide a uniquely friendly, one-to-one service to ensure we meet our customers’ requirements exactly, at a very realistic price. Find out more at: http://www.team-colours.co.uk.